News Clues

Want to breathe some new life into your marketing or publicity plan?  Turn on the news or open your local newspaper and your problems will be solved. In just a few quick seconds, you will be bombarded with one idea after another.  Here's a few to get you started:

1.  The Stimulus Bill

2.  Recession Blues

3.  The G20 Summit

4.  Stock Market Roller coaster

If you put your mind to it, you can come up with creative ways to weave these headlines into your business, product or service.  Do you have a sale going on or can you provide a service that can offer a cure to your customer's recession blues? (Even if it's only temporary.)  Are you a financial consultant who can help your customers brace the roller coaster ride of the stock market these days?  Remember, the key is to give a solution to a common problem. Put your thinking caps on and think of  something you can do better than anyone else in the marketplace. Your customers will thank you for it and they will be coming back for more.